Callaway Apparel’s New A/W 2024 Collection for Women

Callaway Apparel’s New A/W 2024 Collection for Women

Callaway Apparel revealed its new line of Autumn-Winter 2024 clothing for women with a focus on sporty designs, feminine style and on-course thermal performance.

Photos and text: Callaway©

Lightweight on-trend WeatherSeries layering is a strong feature for the Women’s AW24 Collection, with technology stories, fabric innovation with premium soft yarns, and fine-detailing flowing through every garment.

A host of layering pieces includes a Chev PrimaLoft Vest, in a new rumba red coloura full-zip vest with a PrimaLoft fill and a Chev-pattern engineered into the quilting. Stretch knitted side panels, contrast silver zip with floated Chev zipper-pull, zip side pockets and drop-tail hem make this a staple for any active golfer.

The new Lightweight Knit Heathered ¼-Zip Top with Aquapel® is a brushed back jersey pullover with flattering Princess seams to ensure unrestrictive movement, also helped by Swing-Tech® Technology.

For those with a flair for fashion, the new Full Zip Rib Texture Hoodie Sweater constructed from ribbed cotton is a beautiful addition to the collection. Front kanga pockets and elongated cuffs create a striking look.

In the waterproof category, women can now arm themselves against the worst winter weather thanks to the introduction of the new StormLite Liberty Rain Suit (jacket and trousers sold separately). Features include Aquaguard pockets, Velcro cuffs, two-way zipper, chin guard and adjustable toggle hem. The Trousers are constructed with three-layer knit fabric with stretch and comfort stretch waistband for perfect on-course performance. 

Helen Willsmer, Brand Director at Callaway Apparel, said: “The female game continues to grow at pace and our collections for women are fully aligned to the wants and needs of the active golfer. Research has also shown that women’s golf apparel has greater customer appeal when it has a strong ‘crossover’ look – it feels as good in a lifestyle situation as it does on the golf course – and we have recognised this in AW24.”

Key technologies across the range include:

–       PrimaLoft®: This insulation filling protects the body from moisture and keeps you dry and warm.

–       SINGTEX® STORMFLEECE™: helps shield the wearer from biting autumn and winter chills, but also remains extremely lightweight and eco-friendly too.

–       Nanotex Aquapel™: uses eco-conscious water repellency technology that works at the molecular level of a fabric’s fibres, creating ‘whiskers’ that change the surface tension of the fabric, making it highly-resistant to water.

Callaway also maintains its now tried and tested Swing Tech® Technology, which brings improvement to every movement, and Opti Dri technology that transfers moisture away from the body to keep it cool and dry, across the collection.

HERO PRODUCTS

Chev PrimaLoft Vest – Product code: CGVFD024

Lightweight Knit Heathered ¼-Zip Top – Product code: CGKFE074

Full Zip Rib Texture Hoodie Sweater – Product code: CGGFE072

StormLite Liberty Rain Suit – Product code: CGRFE0C9 (jacket), CGBFE082 (trousers)

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